Graphic Designer.
Illustrator.
Video Creator.

3 years delivering visual work across gaming, licensing, merch, social media, and video production. Shenkar College - Practical Engineer in Visual Communications, Certificate of Excellence.

Adobe Creative Suite Figma 2D Illustration Merch & Print Video Editing AI Generation Gemini · Firefly Gaming Assets Brand Identity

01 - Gaming & In-Game Design View full portfolio →

Avatar World - Shop Pack
Seasonal Event Creative

Pazu Games · Avatar World® · iOS + Android

In-Game Shop Packs & Seasonal Events

Owned the visual design of Avatar World's in-game economy - shop pack artwork, seasonal events, and monthly update-launch creatives for a globally distributed kids RPG.

120M+ total downloads
20M+ in current campaign cycle
Monthly release cadence
App Store & Google Play Assets

Pazu Games · Store Optimisation

App Store & Google Play Assets

Conversion-focused store listing assets contributing to 20M+ downloads

02 - Licensing & Merchandise

Avatar World T-Shirt Mockup
Sticker Pack Design
Licensing Expo Merch Display

Pazu Games · International Licensing Expo

Print-Ready Merch - famous fashions and toys brands.

Designed all print-ready merchandise for the Licensing Expo: apparel, helmets, pillows, stickers. Files prepared to CMYK, bleed, and dieline spec. Outcome: partnerships confirmed with these companies

3 global brands partnerships secured
CMYK + dieline print-ready production files
Birthday Kit - Full Spread

Pazu Games · Community Design

Birthday Kits

Downloadable birthday kits for Avatar World players worldwide. Designed for home printing with character illustrations and seasonal themes.

03 - Illustration View illustrations →

Traditional Marker Painting
Procreate Digital Painting
Watercolour - Equestrian

Personal Work · Mixed Media

Character Design & Illustration

Traditional marker painting, Procreate digital sketches and paintings, watercolour, and AI-assisted illustration using Adobe Firefly. Specialises in character design, animal illustration, and stylised portrait work.

Procreate
Traditional Marker
Watercolour
Adobe Firefly

04 - Video Production View on Instagram →

Reel 01
Reel 02
Reel 03

Freelance · Equestrian & Lifestyle

Equestrian Reels - Full Production

Films, directs, and edits Reels end-to-end - shot planning, filming, music, captions, and motion graphics. Coaches subjects on visual presentation and on-camera performance.

05 - Brand Identity & Editorial View brandbook →

WILD - Mare Milk Brand Cover
WILD - Packaging Mockup

Shenkar College · Final Project · 2023

WILD - Mare Milk Brand Identity

Full brand identity project for WILD, a mare milk brand rooted in sustainable, cruelty-free dairy. Covers brand strategy, logo, packaging, digital and print guidelines. Concept inspired by a personal love of horses and animal welfare.

Brand strategy
Logo & identity system
Packaging
Web UI wireframes
Take Off - Magazine Cover
Take Off - Interior Spread

Shenkar College · Editorial Design · 2026

Take Off - Equestrian Magazine

Full magazine design for Take Off, an equestrian sports publication. Illustrated cover with editorial layout, typography, and photo-driven spreads covering the world of show jumping and grand prix.

Cover illustration
Editorial layout
Hebrew typography

Let's work together.

Open to graphic design, illustration, and video roles.